Tree Care Website using a Customized Genesis Theme

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This website project is a theme customization using the Genesis Framework and WordPress was created for We B Trees—a small business that cares for trees and plants in Tulsa, Oklahoma.

Their previous website was not mobile-friendly and their website developer was unresponsive, so they couldn’t make changes and updates to their website. The old website also wasn’t secured with SSL (https).

The project started with the Genesis Kreativ Pro theme, with a customized heading and home page. The new home page features their arborist certifications and awards, information about their business, their wonderful client testimonials, and a call to action to contact them for a job estimate. They have also added a blog to help educate their customers.

Theme fonts and colors were customized to match the client’s current logo. The website also features the client’s photos of them at work on tree projects.

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“Marcy will hold your hand and walk you through the process in terms you can understand to be successful. Our website makes us look and feel like we are able to compete in the business internet arena.

Marcy has the ability to explain things to those of us that do not understand computers and their process. We were able to do the assignments needed to build a really good website that has people looking and finding the information they need.

We learned how to take charge of our website and make the necessary changes to keep it current. We learned terminologies as well as why you should do certain things with the website.”

genesis theme customization small business for tree care

This is the home page theme customization.