Custom Genesis WordPress Website for Coaching Services

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A recently completed Genesis WordPress website design and development project was for The Vitality Within, a small business in Phoenix that provides life and relationship coaching services. The Vitality Within specializes in helping people move forward in their lives and relationships.

genesis wordpress website design

We started with a dark website background, the client’s existing, bright gold logo, and added vibrant images. The theme has a split navigation menu with a centered logo and uses various shades of gold with a bit of blue for contrast.

We used a custom WordPress theme built on the Genesis Framework that will allow the owner, Lesjuné, to blog regularly, and to update her website, as needed. The website is mobile responsive which is important for clients who make appointments using their mobile phones.

The website features the coaching services, a blog, and offers clients an appointment sign up form. The theme has two call to action areas for new clients to take advantage of the free initial coaching offer – one on the home page and one on selected pages and blog posts. It’s important to the owner, Lesjuné, that new clients are able to talk to the her to make sure that she is a good fit for them. The two offers can be edited independently, as needed.

call to action in after entry

I loved working on this theme with the dark background and vibrant gold. Lesjuné was an absolute joy to work with.

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photo of Marcy Diaz who owns Amethyst Website Design


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