Several people asked this week how to market a business or charity (or even yourself), if you have no money for advertising and marketing. The short answer is if you don’t have money, you will need to spend time. You will need to take time to build relationships and network and time to follow leads. Ideally you will want to maintain a relationship with acquaintances, clients, and potential clients long term. Social media like Facebook, Twitter, and LinkedIn can help with this.
Continue reading →